Adidas warns of price hikes due to US tariffs
Adidas has issued a statement addressing rising product costs in the U.S., citing tariff pressures as a key factor. While the brand has already minimized exports from China to avoid the full impact of the 145% tariff hike under the Trump administration, it noted that the broader 10% tariffs now applied to other export countries — combined with uncertain trade negotiations with major production hubs like Vietnam and Cambodia — have become the main drivers of cost increases. Adidas said it would be forced to raise prices in the U.S., though the exact adjustment has not been finalized. The company also acknowledged it lacks domestic manufacturing capacity in the U.S.