L’Oréal reported 11.73 billion euros ($12.49 billion) in Q1 2025 sales, up 4.4% YoY and above analyst expectations. While North America saw a 1.4% decline due to tariffs, sales in North Asia rose 8.4%, led by a better-than-expected recovery in China and tourism boosts in Japan and South Korea. Europe grew 4.9%. The luxury division outperformed with 7.3% growth, offsetting slower gains in other segments. CEO Nicolas Hieronimus said the results showed resilience amid a volatile environment.