Reports emerged yesterday that Chanel is planning a major restructuring of its China operations, with plans to reduce staff at its Shanghai head office from 462 to 373 employees by the end of 2025 — a nearly 20% cut. The information, reportedly based on an internal memo, quickly circulated through Chinese media outlets. In response, Chanel issued a statement denying the accuracy of the report, saying the figures cited were incorrect. The company emphasized its continued investment in talent development and retail expansion in China, describing the market as a core pillar of its global strategy.