Pop Mart International Group’s chairman and CEO, Wang Ning, announced that the company expects its overseas business to surpass 50% of total revenue by 2025. In the third quarter of 2024, Pop Mart’s overall revenue grew by 120-125%, with Hong Kong, Macau, Taiwan, and international markets surging 440%, driving its stock price to over 100 billion HKD ($12.7 billion). Southeast Asia leads in revenue, with a 478% increase, accounting for 41% of total earnings, which equals about $87.5 million. Pop Mart currently operates more than 500 stores worldwide, with over 100 in international markets. In 2024, Wang Ning also revealed plans for new flagship stores in iconic locations such as the Louvre and Times Square, with a vision to become “the world's Pop Mart” rather than just “China’s Disney.”