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Nike signs Jackson Wang as global brand partner

Nike announced on December 23 that singer Jackson Wang had joined the company as a global partner for its Nike and Jordan brands. Wang, a former member of the Hong Kong fencing team and a member of the South Korean boy band Got7, will collaborate with Nike to explore the intersection of sports, fashion, and culture. Known for his work as a musician, creative director, and founder of the record label Team Wang, Wang brings a background in both athletics and the arts to the partnership. Currently, he has 30.64 million followers on Weibo.

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