Longchamp unveils pink-themed SS25 line in Shanghai
Longchamp unveiled its 2025 Spring/Summer collection at a preview event held at the Kerry Center in Shanghai. The new collection features a variety of shades of pink, with items showcasing soft, rose-like sheens. Among the highlights is the classic Le Roseau bag, which is now available in a new beetroot color and a soft, furry texture. The collection draws inspiration from both the calm beauty of spring and the vibrant energy of summer, combining natural and urban elements. Key colors in the collection include pink, green, natural tones, and bright fruit-inspired hues, with designs reflecting a modern and free-spirited aesthetic.