Maye Musk, Elon Musk’s 76-year-old mother, has emerged as a cultural icon in China, admired for her “graceful aging,” empowerment, and career as a model, dietitian, and global brand ambassador. Since 2023, she has become a frequent visitor, partnering with major brands like Oppo, Fila, and Oleada, while her memoir A Woman Makes a Plan has resonated deeply with China’s middle-class women. Her appearances at high-profile events and commercials, coupled with her popularity on platforms like Xiaohongshu, where she has over 576,000 followers, have solidified her influence.