UK-based luxury retail platform Cult Mia has secured an additional $2 million in seed funding, bringing its total to $5 million. The latest round saw participation from H&M Group Ventures, Fuel Ventures, and David Wertheimer. This investment follows a successful summer period, with Q3 sales exceeding 200% growth compared to 2023. Founded by Nina Briance in 2019, Cult Mia has experienced consistent triple-digit growth, particularly in the Middle East, which has become its second-largest market with a 413% YoY increase. The new capital will support the company’s global expansion, especially in high-growth markets like the US and Middle East.