Balenciaga opened a new flagship store on October 9 at Wuhan SKP, covering over 600 sqm across three floors. The store follows the brand’s “raw architecture” design concept, inspired by abandoned, under-construction, and demolished buildings in the city, creating an “unfinished” look. The interior features concrete-style design elements and metal installations, emphasizing both modernity and sustainability. The store now stocks Balenciaga’s latest collections, including men’s and women’s ready-to-wear, footwear, bags, accessories, eyewear, and jewelry.