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Balenciaga retains Demna as creative director amid changes

French luxury brand Balenciaga has confirmed its continued collaboration with creative director Demna, although the contract duration has not been disclosed. As one of the most influential designers in the fashion industry over the past decade, Demna has launched numerous globally recognized trend products with Balenciaga. Despite some controversies surrounding certain designs and changes at Balenciaga, Demna’s ongoing tenure signals the brand’s commitment to maintaining its unique style and innovative spirit, which is a positive sign for the Kering Group.

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