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Frame launches 1st Asia-Pacific pop-up store in Shanghai

American high-end fashion retail company Frame has launched its first pop-up store in the Asia-Pacific region at Shanghai’s Qiantan. This new store marks Frame’s entry into the region and was designed in collaboration with architectural design studio Skynoa, led by Frame’s co-founder and Chief Creative Officer Erik Torstensson. This pop-up store follows Frame’s new global flagship concepts seen in New York’s Madison Avenue and London’s Marylebone Street, featuring an open layout with concrete floors and textured walls, and includes wooden sculptures by Torstensson.

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