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German jeweler Schaffrath debuts in Shenzhen

German jewelry brand Schaffrath has recently opened its first store in Shenzhen’s MixC Mall. Although the brand has a limited number of stores in China, with locations in Sanya, Hainan, and Beijing, this new store marks its debut in Shenzhen. Founded by the Schaffrath family, the company specializes in diamond trading and processing, with its jewelry known for using high-quality diamonds. Similarly, another German jewelry brand, Wellendorff, has been expanding its presence in China, with new stores opening in several cities this year. Wellendorff is renowned for its handcrafted jewelry and unique designs, and it has long-standing collaborations with several high-end brands.

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