Loro Piana has announced the opening of a new boutique in Shanghai, located on the first floor of the IFC Mall. The store integrates traditional elegance with modern design. Actors Luo Jin, Zhang Junning, and Gao Ye appeared at the opening event on July 24, each showcasing pieces from Loro Piana’s 2024-25 Fall/Winter collection. The boutique’s design features natural materials, warm colors, and distinctive wood details, reflecting the brand’s commitment to both historical heritage and contemporary style.