Skip to content
JLR, Chery partner for electric Freelander

Jaguar Land Rover has partnered with Chery Automobile to form a new joint venture to develop EVs, leveraging the state-owned Chinese automaker’s advanced product platform, the companies announced on June 19. The new models will carry the “Freelander” badge, a popular compact SUV brand Land Rover first introduced in 1997 but discontinued in 2015. The new electric models will be marketed through a dedicated network in China, with plans for future exports, the companies said.

Luxury’s personalized toolkit for business in China. Join now to sharpen your focus.

Subscribe now

Have an account? Login