On June 1, Marc Jacobs Fragrance’s flagship store on Tmall announced it will cease operations on June 30. After the store closes, member benefits will also become invalid. It is understood that due to operational adjustments, consumers can still purchase Marc Jacobs fragrances at Tmall Sephora’s flagship store and Sephora’s offline stores after the closure. Marc Jacobs Fragrance’s flagship on JD.com will not be affected and will continue to operate as usual.