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Jaeger-LeCoultre opens pop-up in Hangzhou

On May 18, Jaeger-LeCoultre’s “The Adventure Spirit” themed pop-up experience opened at Hangzhou MixC, celebrating the brand’s sports watch heritage. Running until June 2, the exhibit features five chapters showcasing the development of Jaeger-LeCoultre’s sports watches, including the origins of the Polaris collection. A highlight is the Underwater Time art installation, using 12 water columns and bubbles to symbolize deep-sea breaths and the passage of time. The Adventure Atelier offers natural-element-infused drinks, inviting visitors to explore the legendary journey of Jaeger-LeCoultre’s sports watches.

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