Taobao and JD.com are ditching pre-sales for this year’s 618 shopping bonanza, shifting to spot sales. JD.com’s 618 will commence at 8pm China Standard Time on May 31 with spot sales, followed by dedicated sessions, peak periods, and return sessions. Similarly, Taobao and Tmall have extended the 618 event, with the first spot sale wave running from May 21 to May 28. The second wave will start from 8pm on May 31 and run until June 20, with identical discounts for both waves. The decision by Taobao and JD.com to cancel pre-sales for 618 aims to emphasize price advantages and shopping experiences, responding to user demand for low prices and convenient services.