Valentino Beauty yesterday announced the opening of a boutique at Nanjing Deji Plaza. Inspired by Valentino’s haute couture fashion workshop, the store uses imported Italian white handmade bricks as its canvas, with a clean color palette to create a playful aesthetic space. The store incorporates over 1,000 color-changing mosaic lights to create an artistic installation wall, infusing trendy colors into the retail space. In September 2021, Valentino Beauty opened its first mainland offline flagship store in Shanghai Xintiandi and has since expanded to Hangzhou, Beijing, Nanjing, Shenzhen, and other cities, totaling 20 stores in mainland China.