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L'Occitane Group reports robust sales growth

L'Occitane Group posted sales of $945.33 million (€843.4 million) in FY 3Q 2023, up 19.5 percent. This growth was primarily driven by a 199.1 percent surge in sales from Sol de Janeiro. Elemis also achieved double-digit growth of 14.7 percent, while sales in the UK and the US saw significant increases of 23.2 percent and 19.4 percent, respectively. Notably, L'Occitane's flagship brand, L’Occitane en Provence, faced challenges with a 2.9 percent decline in sales, partly offset by stronger sales growth in China. Overall, the group's strategy to expand its product range and focus on premiumization has contributed to its impressive performance, especially in China and the American market, where sales increased by 67.1 percent and 6.7 percent, respectively, in the first nine months of the year.

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