Pharrell Williams, as Louis Vuitton’s menswear creative lead, presented a Western-themed line at Paris Fashion Week. The collection, showcasing cowboy aesthetics with rhinestones, denim, and Native American motifs, attracted stars like Bradley Cooper, Omar Sy, and rappers Playboi Carti and Pusha T. The show took place in a hangar near the Louis Vuitton Foundation art museum in Paris and concluded with Williams performing alongside Mumford and Sons and Native American musicians.