Facing rising competition from cheaper, tech-first local rivals, world’s largest coffee chain reportedly attracts offers for its China business.
China’s playbook of urgency, convenience, and peer recommendations is rewriting Western shopping norms via TikTok Shop.
From Kans to SK-II, beauty brands are leading — can luxury houses keep up with China’s new cultural engine?
With 3 billion-view series and a growing star system, micro-dramas offer luxury brands fresh narrative real estate.
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