US luxury skincare label RéVive debuts in China market
Luxury tech skincare brand RéVive last week held a launch event in China to mark the 30th anniversary of its first product and announce its entry into the Chinese market. The event was attended by the brand’s founder Dr Gregory Brown, CEO Elana Drell Szyfer, CFO John Elmer, and Senior VP Amanda Kahn, along with nearly 300 industry media, beauty experts, and channel partners. In October, Chinese beauty conglomerate S’Young Group, the parent company of skincare brand Unifon, acquired RéVive. The brand’s founder and original team will retain a minority stake and continue managing operations in the US, while S’Young focuses on RéVive's Chinese market expansion and supports its US e-commerce business.