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Is Athletic Retailer Baleaf China's Rival to Lululemon?

Dubbed the affordable version of Lululemon, Baleaf is a best-seller in Amazon’s Yoga category. But can the Chinese brand take the lead in DTC athlesiure?

Is Athletic Retailer Baleaf China's Rival to Lululemon?
Dubbed the affordable version of Lululemon, Baleaf is a best-seller in Amazon’s Yoga category. But can the Chinese brand take the lead in DTC athleisure? Photo: Baleaf

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