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Chow Tai Fook’s Q1 retail sales decline 1.9% YoY

Chow Tai Fook Jewellery Group reported a 1.9% YoY decline in retail sales value for Q1 FY2025/26, covering the three months ending June 30, 2025. Mainland China sales fell 3.3%, while Hong Kong, Macau, and other markets rose 7.8%. Gold jewelry maintained strong average selling prices (ASPs), with mainland ASPs rising to HK$6,900 ($883), up from HK$6,100 ($781). ASPs in Hong Kong and Macau increased to HK$10,400 ($1,331), compared to HK$9,000 ($1,152) a year earlier. The group closed 311 stores in mainland China during the quarter and added one net store in Hong Kong and Macau as part of ongoing retail network optimization.

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