The global fashion industry saw major changes in early 2025, with eight luxury brands announcing new creative directors in the first quarter. Loewe led the Lyst Index after searches surged 38% following Jonathan Anderson’s move to Dior menswear, sparking renewed consumer interest in his final collection. Chloé entered the top 10 for the first time, buoyed by Chemena Kamali’s revival of bohemian aesthetics. Fast fashion brand Cos made history as the first high-street label to join the top 10, driven by minimalist design and elevated branding. Meanwhile, brands like Gucci, Bottega Veneta, and Valentino slipped amid leadership transitions.