Ctrip yesterday released its “2024 Summer Travel Market Report.” The report shows that this summer, family travel accounted for 35% of overall bookings. Rental car orders for the summer increased by 22% YoY. On the Ctrip platform, new customers for RV rentals made up 49%, with 65% of RV users being family groups. The proportion of families with three or four members, including multigenerational families, has increased. Orders for educational trips have surged by 175%, with domestic educational travel participants growing twofold. Popular domestic educational destinations include Beijing, Shanghai, Nanjing, Hulunbuir, and Chengdu, while overseas educational travel participants have increased by 120%.