Neiwai, a lifestyle brand specializing in intimate apparel, yesterday announced its collaboration with international supermodel Ju Xiaowen for the launch of its 2024 Fall/Winter collection. The campaign highlights the brand’s philosophy, “The Body Knows,” through a relaxed and delicate visual approach. The new collection emphasizes comfort and warmth, featuring an Italian eco-friendly denim series and a continuation of Neiwai’s classic wool series, using sustainable materials and processes.