Li-Ning launches ‘Chuang’ designer platform
On July 11, Li-Ning announced the launch of the “Chuang” designer platform and introduced the “Chuang” initiative’s offline experiential space at the XC273 creative retail venue in Shanghai. The space features Li-Ning’s brand red cube visual concept and focuses on constructing scenes with imagination and creativity. The initiative aims to gather creative talents among young Chinese worldwide, to discover and support emerging designers.