The topic “LV after-sales service is free in Europe, but costs 2,400 RMB ($331) in China” went viral yesterday. A man identified as Mr Du complained that he bought an LV bag in Milan for 10,000 RMB ($1,378) in 2019, and within months, the shoulder strap edges frayed. Due to the pandemic, he delayed repairs until 2023 when he was charged 2,400 RMB at a Shenzhen store. Despite agreeing to pay, the bag wasn’t repaired after 10 months. While traveling in Europe, he found out LV stores there offered free repairs and argued global after-sales should follow the same standards. He tried to negotiate again with LV China after-sales, but was refused. In response, LV customer service stated that consumers need to bring the bag and receipt to the store for inspection, and the repair plan, whether chargeable or free, would be determined after an on-site evaluation. They also mentioned that they are not clear about the overseas after-sales policies and whether they are consistent with those in China.