Dan Sheridan has officially taken over as the new CEO of Brooks Running, a US running shoe brand under Berkshire Hathaway. Sheridan announced that Brooks Running plans to open its first store in Shanghai this fall, with the possibility of more stores to follow. He highlighted China as one of the top 10 markets for running participation and a crucial part of the brand’s 30 to 50-year strategy. Currently, 85 percent of the company’s revenue comes from the US, and it primarily targets the high-performance running shoe market.