No Image Found
On this page
- Chinese Upstarts "Don't Realize It Takes Years To Create A Luxury Brand," Says Christian Blanckaert
- BundPic (B): How do Western academics view China's sudden obsession with luxury goods?
- Christian Blanckaert (CB):
- B: Among the innumerable local brands in China, do you think any can emerge as a true world-class luxury brand?
- CB
- B: How long do you think it'll take for this kind of brand to emerge in China?
- CB:
- B: In your imagination, what would a Chinese brand be like?
- CB
- B: It takes world-class production abilities to create world-class luxury goods. Isn't the standard of "Made in China" high enough already?
- CB
- B: Another option is the acquisition of established European brands. Recently, media reported a Chinese businessman was trying to purchase a majority share of Prada yet was immediately refused by the board. What do you think about this?
- CB
- Recommended
- Dig Deeper