Topshop Set To Tackle Mainland—And Beyond
In an interview with Jing Daily at Topshop's celebrity-filled Hong Kong store opening, Managing Director Mary Homer shared her insight on retail real estate and the British label's regional expansion plans.
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- High-Wattage Hong Kong Opening First Step In Celeb-Studded Asia Push
- What took Topshop so long to open a store in Hong Kong? Why is this the "right time" now?
- Why Hong Kong? Why not Beijing or Shanghai for Topshop's first store in China?
- Plans to expand into the mainland?
- Do you think Chinese shoppers are ready for Topshop, considering the fact that many Chinese consumers do not know much about the brand? How is Topshop planning to increase brand awareness in China?
- There were three "Asian Ambassadors" at the Topshop Hong Kong opening: Hong Kong singer G.E.M, Taiwanese actress Gwei Lun Mei, and K-Pop star Kim Hyo Yeon from
- Girl's Generation
- Any plans to launch Topman in Hong Kong in the near future?
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