Tmall Live-Stream Campaign Gives Chinese Shoppers Virtual U.S. Shopping Trip
GNC, Macy's, and others team up with Tmall to engage with consumers in China in real-time for a live-stream event highlighting American brands on Independence Day.
GNC, Macy's, and others team up with Tmall to engage with consumers in China in real-time for a live-stream event highlighting American brands on Independence Day.
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