SK-II, Nars, Fenty Beauty: Which brand performed best in May?
Global brands are experimenting with state media and influential KOLs, while local players are sticking to their go-to influencers. Who is gaining the most traction this month?
Global brands are experimenting with state media and influential KOLs, while local players are sticking to their go-to influencers. Who is gaining the most traction this month?
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