Pomellato CEO Sabina Belli on China’s Changing Jewelry Market
Since becoming Pomellato CEO in December 2015, Sabina Belli has led its global expansion and efforts to attract a new generation of jewelry lovers.
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- Jing Daily (JD): What would you say sets the Chinese Pomellato client apart from other Pomellato buyers?
- Sabina Belli (SB):
- JD: What are the strongest jewelry categories and general preferences of this group?
- SB:
- JD: Which Pomellato collections or products sell best in China, and why do you think that is?
- SB:
- JD: Pomellato recently launched the new Nuvola Ruby to celebrate Earth Day 2021, promoting its sustainability and traceability. How has the Nuvola Ruby been received in China, and have you seen sustainability becoming a priority among consumers in China?
- SB
- JD: How does your digital strategy differ in China compared to the West?
- SB:
- JD: What about your brick-and-mortar strategy?
- SB
- JD: What do you see as the must-haves of marketing luxury jewelry in China?
- SB
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