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As Nostalgia Soars, ‘Laozihao’ Brands Find A Way Forward

Laozihao, or Chinese time-honored brands, are getting their own museum in Shanghai. Here’s why luxury should keep tabs on these iconic names.

As Nostalgia Soars, ‘Laozihao’ Brands Find A Way Forward
Laozihao, or Chinese time-honored brands, are getting their own museum in Shanghai. Here’s why luxury should keep tabs on these iconic names. Photo: Weibo

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