Know Your Millennial Market: Insights From A Chinese Student Traveling In London
Chinese students studying abroad are on the rise, and comprise an important present and future market for luxury brands.
Contents
- Where are you from in China?
- When did you move to the UK and why?
- Will you plan to stay in London once you graduate?
- How many languages do you speak?
- Do you get homesick by living away from home?
- What are the things you value the most in your student accommodation?
- Where are you living and how did you choose your accommodation?
- As a student in London, what are top 3 the items you cannot live without?
- Where do you think is the best place to live in London for students?
- What is the coolest student accommodation building in London?
- What are your favorite luxury brands and why?
- Where do you learn about luxury brands? What influences you the most? Friends? Magazines? Online?
- What are your shopping habits like while living in London? Favorite stores? How often do you shop?
- What do you think luxury brands should do to better understand the Chinese living and traveling overseas?
- Do you travel during the year? If so, where do you go?
- What do you think the travel industry should do to better understand the Chinese traveler?
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