Interview: Author Handel Jones Discusses "ChinAmerica: Why The Future Of America Is China" (Part One)
In part one of our two-part interview, we discuss the increasing economic interdependence of China and the West and the opportunities presented by the growing Chinese middle class for American exporters.
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- "ChinAmerica" (McGraw Hill, 2010, Hardcover, $27.95) Looks At Growing Interdependence Of World's Two Largest Economies
- Jing Daily (JD): In “ChinAmerica,” you write a great deal about the implications of the growing Chinese middle class for both Chinese and American businesses. What opportunities, specifically, do you foresee in China for American companies to directly target the middle class?
- Handel Jones:
- JD: There are major issues facing Chinese companies, especially in terms of product quality and food safety. How do you think the consumption of domestically produced products will compare with imports in coming years?
- JD: So you think domestic Chinese microblogging platforms like Sina Weibo will push domestic quality up?
- JD: How would you say the productivity of Chinese companies stacks up against competitors from South Korea or Japan?
- JD: How about in the high-tech field – how do you think Chinese companies will be able to convince more Chinese consumers to buy their products over South Korean or Japanese companies?
- JD: How do you think Chinese companies will gain acceptance overseas?
- JD: What tactics do you think Chinese car companies will use when looking to expand into the US market? Will they take the JV route?
- JD: China has had significant PR setbacks not only in the high-tech field but also the automotive field. What kind of timeframe do you see safety and health perceptions about Chinese brands and products changing?
- JD: At the very high end, do you see things like clean, organic food produced domestically in China as an opportunity for foreign companies?
- JD: What do you think about the prospect for luxury brands created in China?
- JD: What areas could Chinese luxury brands possibly target?
- JD: Do you think this will change, from a government perspective?
- Come back next week for part two of our interview with Dr. Handel Jones, in which we discuss the role of culture in projecting China's "soft power," the changing consumption patterns and work ethic of the country's so-called "post-80s" generation, the cultural effects of China's urban-rural divide, and the future of Sino-Indian relations.
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