Hong Huang: "China Currently Has No Strategic Vision For Cultivating Our Own Brands"
Never one to shy away from a chance to criticize China's dearth of powerful domestic brands, this week Hong Huang said that recent cases like the Da Vinci furniture scandal expose a sad truth: China still lacks a domestic luxury industry to speak of.
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- "We Need Investment, Patience And Vision"
- Shenzhen Commercial News (SCN): What's the current status, in terms of development, of China's luxury industry? Which industries and brands have grown the fastest?
- Hong Huang (HH):
- SCN: Do you think, compared to other countries, China's luxury goods industry has any special aspects that deserve people's attention?
- HH
- SCN: From the Da Vinci furniture scandal we can see that China needs to build its own domestic luxury brands. Currently, in terms of establishing national luxury brands, what obstacles does China face that need to be dealt with? Is it just that Chinese consumers aren't yet mature?
- HH
- SCN: Please tell us about what you feel are the future prospects for China's luxury industry.
- HH
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