Farfetch Wants to Be the KOL of Fashion Digits
Farfetch is determined to become the favorite online destination for younger consumers to shop for full-priced, unique luxury pieces.
On this page
- JD: How important is the Chinese market for you?
- Where do you currently spend your investment in China?
- In China, social commerce platforms like Little Red Book and Douyin has seen a real boom, how is Farfetch reacting to this trend?
- How has the crisis in Hong Kong affected your business?
- How do you approach sustainability?
- What is Farfetch’s strategy in integrating NGG (National Guard Group)?
- How do you maximize profit from limited releases and special collections?
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