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Kick off? Estée Lauder taps Asia’s male beauty market with Manchester United partnership

The beauty giant is hoping to score big with Manchester United’s huge Asian fanbase. Could this be a winning formula for selling male beauty products?

Kick off? Estée Lauder taps Asia’s male beauty market with Manchester United partnership
The beauty giant is hoping to score big with Manchester United’s huge Asian fanbase. Could this be a winning formula for selling male beauty products? Photo: Manchester United

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