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Chinese Whispers: Tmall Joins Paris Fashion Week with “See Now, Buy Now“ And More

Tmall will bring “see now, buy now“ model to Paris Fashion Week, allowing consumers to shop runway show piece directly at the convenient from their phone.

Ruonan Zheng
FashionNews
Chinese Whispers: Tmall Joins Paris Fashion Week with “See Now, Buy Now“ And More
RiZHUO Tmall China Cool SS20 Runway show in NYFW. Photo: Shutterstock
Contents
  1. Tmall bring Chinese Fashion to Paris Fashion Week with “see now, buy now” model - WWD China
  2. Lancôme appoints Chris Wu to be brand ambassador for Asia Pacific - Fashion Business Daily
  3. Icicle debut first oversea boutique on Avenue George V in Paris – Jiemian
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