China overtakes UK in soft power rankings for 1st time
The balance of soft power is shifting as AI, luxury, and cultural exports redefine global influence beyond traditional economic dominance.
A BYD Yangwang U9 car by Chinese car manufacturer BYD is on display at the Essen Motor Show in Essen, western Germany on December 4, 2024. Image: Getty images
A BYD Yangwang U9 car by Chinese car manufacturer BYD is on display at the Essen Motor Show in Essen, western Germany on December 4, 2024. Image: Getty images