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Alimama Predicts Gen Zers and Lower-Tier Cities Will Rule Fashion

Alimama, Alibaba’s marketing, technology, and big-data platform, just released an insight report profiling fashion trends and consumer behaviors in China.

Emily Jensen
TechnologyFinance
Alimama Predicts Gen Zers and Lower-Tier Cities Will Rule Fashion
Alimama, Alibaba’s marketing, technology, and big-data platform, just released an insight report profiling fashion trends and consumer behaviors in China. Photo: Shutterstock
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