6 Ways Luxury Brands Use WeChat for Marketing Campaigns in China
From O2O and KOLs, to gamification and Moments ads, here's how luxury brands are using WeChat to reach China's digital natives.
Louis Vuitton promoted its #makeapromise campaign on WeChat in tandem with its global initiative.
Louis Vuitton promoted its #makeapromise campaign on WeChat in tandem with its global initiative.