An image from Estée Lauder's Sina Weibo account. The brand was named by L2 Think Tank as the beauty brand with the second-best digital marketing strategy in China. (Sina Weibo/Estée Lauder)
An image from Estée Lauder's Sina Weibo account. The brand was named by L2 Think Tank as the beauty brand with the second-best digital marketing strategy in China. (Sina Weibo/Estée Lauder)