5 Secrets of a Knockoff Shanzhai Fashion Designer
While shanzhai designers in China were first thought of as counterfeiters, the “copy and paste” industry is evolving in ways that brands should observe.
On this page
- 1. Being digital savvy is more important than training
- 2. Invite your customers to make some decisions
- 3. Empower your customer with product knowledge
- 4. Invite your customers to become your best marketing channel
- 5.Be extra cautious about a design’s copyright
- What Are the Take-aways for Brands?
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