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3 Key Takeaways from McKinsey & Company's Chinese Consumers 2020 Report

McKinsey & Company’s China Consumer 2020 report reveals that there is a strong momentum among young and wealth spenders from lower-tier cities.

3 Key Takeaways from McKinsey & Company's Chinese Consumers 2020 Report
China’s young digital natives who reside predominantly in tier-2, -3 or -4 cities have become retail’s growth engine, McKinsey says. Photo: Shutterstock

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