We’ve heard many times that China’s middle class is on the rise, and that means dramatic changes when it comes to Chinese consumer demographics. In order to give an overview of the key characteristics of how this important group of customers will look less than six years from now, marketing firm getchee has put together a handy infographic. Check it out below.
Infographic: The 2020 Chinese Consumer
Thanks to a rising middle class, brands need to get ready for some big shifts in the Chinese consumer base over the next five years.Jing DailyAuthor
Published in Finance