When it comes to embracing social e-commerce technology, "get there early instead of doing it later" is the key mantra for marketing maven Viveca Chan of WE Marketing Group.
The recent high-profile arrests of Jaycee Chan and Tiny Times star Ko Chen-Tung are causing top global brands to rethink multi-million-dollar brand ambassador contracts.
A new graphic by consultancy SmithStreet points out that not all Chinese cities are the same thanks to evolving tastes for global luxury labels.
In case you missed them the first time around, here are some of Jing Daily’s top posts for the week of August 18-22, 2014.
A roundup of recent digital campaigns on China’s social media, featuring Land Rover, Blancpain, Sheraton, Mandarin Oriental, and Max Factor.
Jing Daily talks to the co-founder of Hong Kong's first fashion trade show for niche labels about what smaller brands can do to make waves with mainland Chinese shoppers.
Once the source of jokes, protective face covers often worn by Chinese women at the beach are being taken seriously by Carine Roitfeld's new fashion magazine.
The group's China general manager tells Jing Daily about his firm's marketing strategies as China's luxury "consumers are becoming more mature."